Mixed Reality is increasingly being used to teach the creative and collaborative skills needed for the digital age.

As all major tech giants converge in London this week for BETT UK – arguably the biggest event in the EdTech calendar – many companies like Microsoft are keen to showcase how immersive technologies can be powerful aids to learning.

“Technology has the power to unlock limitless learning, and lesson plans that encourage hands-on and visual learning drive deeper engagement from students,” says Yusuf Mehdi, Corporate Vice President at Microsoft. Studies show improved test performance and passion for learning among students who experience 3D content, girls in particular.

Many companies like Microsoft are keen to showcase how immersive technologies can be powerful aids to learning
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One tool which has proved extremely successful in doing so has been Minecraft: Education Edition, which is used in classrooms in more than 115 countries. This spring, a free Chemistry Update will enable teachers to use Minecraft to engage students of all ages in chemistry through hands-on experimentation. Students will be able to leverage the game-based learning with which pupils are already familiar with to build compounds and tackle complex topics like stable isotopes in a highly visual way.

One tool which has proved extremely successful in doing so has been Minecraft: Education Edition, which is used in classrooms in more than 115 countries
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“Our research shows the most effective learning involves multiple regions of the brain. In the era of mixed reality – which includes augmented and virtual reality – we are working with our partners to deliver products and experiences that will help teachers push the boundaries of their curricula,” says Mehdi.

It is no secret that Microsoft believes that Mixed Reality represents the next computing revolution, and Anthony Salcito – Vice President of Worldwide Education at Microsoft – confirms that in addition to a new features and hardware releases aimed at the education market, they are looking to significantly expand their Mixed Reality curriculum offerings through strategic content partnerships.

Microsoft is looking to significantly expand its Mixed Reality curriculum offerings through strategic content partnerships
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Pearson will begin rolling out curriculum that will work on both HoloLens and Windows Mixed Reality immersive VR headsets
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Among those is a project with PBS and NASA’s “Bringing the Universe to America’s Classrooms” and Oceans: Our Blue Planet – a collaboration between Microsoft Education and BBC Earth that will launch in the Spring to explore ways to bring the BBC’s content to life in classrooms and museums across the world.

Pearson the world’s largest education company – will also begin rolling out in March curriculum that will work on both HoloLens and Windows Mixed Reality immersive VR headsets. These six new applications will deliver seamless experiences across devices and further illustrate the value of getting hands-on with technology immersive educational experiences, teaching everything from anatomy to math.

Students build tools with LEGO bricks from the Simple & Powered Machines set or cardboard to create and visualize an initial transportation plan for the development of an island National Park in Excel
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Together with LEGO Education, Microsoft’s Hacking STEM program (already used by educators in over 75 countries worldwide) will also offer schools a new, free online lesson plan where students use the Pythagorean Theorem to explore and measure topography in 2D/3D space. They will be offering a new free online Hacking STEM lesson plan that has students use the Pythagorean Theorem to explore and measure topography in 2D/3D space.  Acting as environmental surveyors and engineers, students build tools with LEGO bricks from the Simple & Powered Machines set or cardboard to create and visualize an initial transportation plan for the development of an island National Park in Excel. They can then bring their National Park to life by adding topographic elements.

LEGO Education and Microsoft’s Hacking STEM program will use the Pythagorean Theorem to explore and measure topography in 2D/3D space
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Until May 31st 2018, qualified academic institutions will be able to purchase discounted Commercial and Developer HoloLens units at 10% off
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Mehdi says that over the last year Microsoft has seen remarkable instances of teachers and institutions using Microsoft HoloLens to bring 3D experiences to life in the classroom. To keep up with growing demand for HoloLens in the classroom they have also announced that they will be making a limited-time academic pricing offer available for HoloLens. Until May 31st 2018, qualified academic institutions will be able to purchase discounted Commercial and Developer HoloLens units at 10% off in select markets where HoloLens currently ships. Additionally, they hope that the release of the Windows Mixed Reality immersive VR headsets at a lower $299 price point will also help to build up the momentum for take-up of MR technology in the classroom.

Creativity is predicted to be one of the top three most desired skills by employers in 2020
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According to Futuresource, the worldwide education market grew 15 percent year-over-year, yet although Microsoft is certainly staking its claim on that market, it also has a significant Philanthropic Commitment to Education, donating over $1.2 billion in software and services to more than 90,000 nonprofit organizations around the world in 2017.

According to Futuresource, the worldwide education market grew 15 percent year-over-year
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With nine out of ten teachers seeing creativity as central to future careers and 93 percent of students view technology as key, the two clearly go hand-in-hand
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Creativity is predicted to be one of the top three most desired skills by employers in 2020. With nine out of ten teachers seeing creativity as central to future careers and 93 percent of students view technology as key, the two clearly go hand-in-hand, and it is increasingly becoming clear that immersive technologies are going to be the glue that binds those two trends together.

#Immersive learning transforming #education – https://t.co/dE0JZhEKLj @alicebonasio @CIOonline @IDGCN

— IDG Contributor Network (@IDGCN) January 23, 2018

This article was originally published on IDG Connect

Tech Trends’  Virtual Reality Consultancy services offers support for companies looking to get a foothold in the growing Mixed Reality spectrum and enhance their brand strategy with immersive technologies. 

Alice Bonasio is a VR Consultant and Tech Trends’ Editor in Chief. She also regularly writes for Fast Company, Ars Technica, Quartz, Wired and others. Connect with her on LinkedIn and follow @alicebonasio on Twitter.

The post How Mixed Reality is Transforming Learning appeared first on Tech Trends.

The global immersive industry is set to hit $162bn by 2020. 

A report by research firm CCS Insight forecasts that 16 million Virtual Reality (VR) and Augmented Reality (AR) devices will be shipped in 2017, which translates into a year-on-year growth of 47 percent. The market value of devices sold into the channel is currently estimated to be $1.6 billion but is expected to grow nearly tenfold to $11.9 Billion and 99 Million Devices sold in 2021.

Smartphone-based VR and AR devices are expected to account for the majority of those sales (13 million units) due to their lower cost and wider availability, with the remaining 3 million distributed among the three major players currently dominating the dedicated VR space, namely Facebook (Oculus), HTC (Vive) and Sony (PlayStation VR).

Yet CCS Insight analyst George Jijiashvili notes that although the expected growth is encouraging, there have been snags along the way, and all three manufacturers have opted to cut down their prices in order to boost sales and gain greater market share.

In the upcoming fourth quarter, however, the firm expects to see the impact of the new Microsoft-powered Windows Mixed Reality headsets to be felt. The HMDs which will start becoming available this month and are being manufactured in partnership with Acer, Asus, Dell, HP, Lenovo and Samsung should not only provide a boost to the end of year sales in 2017 but also lay the foundation for strong growth in 2018.

VR shows more potential in the Chinese market since its forecast in 2016
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According to the forecast, VR is showing considerably more potential in the Chinese market since its forecast update in 2016. This is a result of growing interest in the technology from large Chinese companies such as Alibaba, which has offered shopping by VR, and Tencent, which is expected to launch its own VR headset.

CCS Insights are also optimistic about the potential of Augmented Reality
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CCS Insights are also optimistic about the potential of Augmented Reality, boosted by commitment to the technology on iPhones through its ARKit platform and the advent of Google’s ARCore to Android smartphones.

The new Microsoft-powered Windows Mixed Reality headsets are expected to have an impact
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Digital Catapult announced a new Immersive Lab in Brighton
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This continued optimism in the growth of the immersive industry sector is also reflected in the expansion of creative and networking spaces designed to foster entrepreneurship initiatives in the area.

Digital Catapult, for example, recently announced that it was opening a brand new Immersive Lab in Brighton to further support what it describes as the UK’s “burgeoning immersive community” following the successful launch of its London Lab which hosted over 80 events, meet-ups and demos and welcomed over 1100 attendees through its doors since opening earlier this year.

The lab will be a meet-up point for companies to collaborate
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The move is part of efforts to propel the UK to take a “bigger slice of this pie” in a market still dominated by the US, which holds 75% market share in comparison to the UK’s 5% as highlighted in Sir Peter Bazalgette’ review recently.

“The immersive labs are part of Digital Catapult’s wider strategy to develop the best ecosystem for AR, VR and MR developers to create and experiment with the next generation of immersive content. The lab will be available to businesses of any size, alongside researchers and investors, to demonstrate, innovate, test and experience the latest immersive technology and content.”

Brighton is one of the biggest immersive hubs due to its strong background in gaming, film and software and hardware development, with many companies already working in these fields according to Phil Jones, Lead at Digital Catapult in Brighton.

“The opening of the Immersive Lab here is part of the wider strategy to bring these organisations together and encourage their collaboration to accelerate the immersive industry’s growth both regionally and nationally,” he explains.

The lab will be a meet-up point for companies of all sizes and individuals to collaborate and exchange ideas and expertise. Digital Catapult is developing a network of hubs nationwide to create the best environment for the immersive community to collaborate. In each lab, the gaming, filmmakers and software developers will have access to the latest equipment for testing, unlocking new types of content and business opportunities. The labs are meant to be a place to showcase emerging content, meet potential investors, collaborate with researchers and trial new proof of concepts.

The UK already has a rich heritage in sectors where immersive technologies are likely to have the largest and most immediate impact; the creative industries manufacturing and health. So, establishing immersive labs in key regions across the country like this one in Brighton will further benefit the development of the industry,” says Aurelian Simon, Head of Immersive at Digital Catapult, adding that the UK already has a significant presence in the global fast-growing immersive market – currently valued at $5.4 billion – and is home to the largest number of up and coming VR companies in Europe.

As the CCS Insight report emphasized, content is key in achieving and maintaining steady market growth in the immersive space, and companies like Digital Catapult are crucial in fostering this broader ecosystem:

“The growing availability of 360-degree material is underlined by Facebook’s recent revelation that it now hosts 70 million 360-degree photos and 1 million 360-degree videos, and that the videos have generated 580 million views,” says Jijiashvil. But other materials including sports, film, TV and pornography, are now playing a bigger role in that growth.

Tech Trends offers comprehensive Virtual Reality Consultancy services to support businesses looking to adopt VR/AR/MR technologies into their brand and communications strategy.

Alice Bonasio is a VR Consultant and Tech Trends’ Editor in Chief. She also regularly writes for Fast Company, Ars Technica, Quartz, Wired and others. Connect with her on LinkedIn and follow @alicebonasio and @techtrends_tech on Twitter.

The post Report: Augmented and Virtual Reality Market Growth appeared first on Tech Trends.