Please tell us more about yourself?

I’m Philip Attfield, CEO of Sequitur Labs Inc. I have more than 25 years of experience in computing, networking, security and systems modeling at both large and small enterprises. I began my career at Nortel where I was a member of the scientific staff, developing software tools and in-house products for modeling, synthesis and verification of telecom and network equipment hardware. I later founded Signal 9 Solutions, which pioneered PC/desktop firewalls and created the Conseal brand of security products. At Boeing, I led the team responsible for the development of large-scale security policy and management framework. I’ve served in a number of high-profile roles in the field of digital forensics and am a frequent keynote speaker at international security conferences.

What is Sequitur Labs’ mission and what unique products/solutions do you provide?

Sequitur Labs is a software company developing and commercializing revolutionary technologies to improve embedded device and system security, manageability, and trustworthiness in the connected economy. Sequitur helps device OEMs reduce the cost and complexity of implementing security correctly by providing packaged software as a product. Sequitur’s software leverages advanced, on-chip hardware security technologies to deliver high-value strong security, economical and accessible security solutions.

Sequitur’s software solutions are critical security enablers for a large, worldwide market of device makers that need strong security but cannot afford the in-house expertise. Sequitur’s business approach includes demystifying and driving down the cost of security, simplifying deployment, and messaging the business value of security.

Could you give us a walkthrough of Sequitur’s products and what sets them apart?

The EmSPARK Security Suite was designed to address solutions in industries where embedded security is paramount such as industrial control, building automation, the smart home, machine vision, automotive communication, and medical devices. Built on three pillars of product security – design, build and sustain, EmSPARK provides device manufacturers with the firmware, tools and APIs needed to properly execute IoT protection. Our latest version of the EmSPARK Security Suite provides a robust security framework protecting embedded firmware, keys and security-critical assets through the entire device lifecycle. It enables silicon hardware security features, secure device provisioning, and API access to essential trust services such as secure storage, firmware updates and payload verification.

The EmSPARK Security Suite delivers a host of capabilities, including the integration of OpenSSL with functions secured by ARM TrustZone and preconfigured to use cryptographic functions available processors supporting this technology in hardware. The EmSPARK Security Suite also includes key management functions that form the basis of several secure processes such as trusted boot, storage and authentication with IoT clouds.

This allows developers to focus on building their application and/or device rather than spend time reading through data sheets to configure various hardware components. The result is that they can get their products to market faster.

Having an IoT security solution in place does not guarantee protection against an attack. How does your company offer greater assurance?

Devices secured by the EmSPARK Security Suite help customers reduce the risk and liability associated with IoT deployments. The Suite covers security requirements relevant at various stages of a product’s lifecycle.

We believe that a product must be secured from the time it is manufactured to the time it is decommissioned. This ensures that a company’s intellectual property (IP) is not stolen, the device operates without compromise at any point in its life, and that customer data is protected at all times. Additionally, it ensures that connections with remote systems, such as IoT cloud servers, are secure and tamper-proof.

For example, the EmSPARK Security Suite enables implementing a root of trust, which supports a variety of secure processes such as trusted boot. It creates a dual operating environment because a TrustZone-enabled processor can switch between secure and non-secure states. This allows isolating and separating critical material and data in a hardware secured area, dramatically improving device security. Developers can easily build applications that use secure resources without having to become experts in cryptography and complex hardware security technologies.

Analysts predict the global IoT security space will grow to USD $36.6 billion by 2025. Where do you see the future of IoT going?

With as many as 60 billion smart devices expected to be online in the near future, the likelihood that IoT products, applications and systems are going to be the main points of vulnerability from an organizational security standpoint seems fairly obvious. There are lots of lines of security built into corporate data centers to prevent break-ins and malicious attacks from cybercriminals but not nearly as much effort to secure the devices connecting to those data centers. The greatest obstacle to a future serviced by smart devices is security, including aggressive new variants that attack endpoints at the edge and threaten embedded computing systems.

IoT security is at an inflection point. In-house efforts to address device-level security are difficult and expensive, making it an unattractive option for many manufacturers. But I believe that the success of our industry will be achieved by helping developers build applications that use secure resources without having them having to become experts in cryptography and complex hardware security technologies. IoT will only be successful if device manufacturers and system operators can successfully and economically protect against threats. Working hand-in-hand with a comprehensive IoT security software solution will promote the growth of the industry beyond analysts’ predictions.

The post Improving IoT Security in the Connected Economy appeared first on Tech Trends.

Research shows that where it comes to building a smart home, we like the idea but actually know very little about it.

As far as smartphones are concerned, it’s probably safe to assume that most US consumers can explain what it is and what it’s capable of doing — indeed, figures from YouGov Profiles show that about 4 in 5 Americans own one.

21% of consumers consider themselves fully aware of smart appliances
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But it’s another story altogether with high-tech home appliances such as smart refrigerators, smart kettles, and smart thermostats. New data reveals that while the majority of US consumers (62%) are aware of these smart appliances — devices that generally include a computer capable of connecting to the internet and can be controlled by phone or tablet — most people admit they don’t know much about them.

Concerns about the new gadgets range from difficulty setting them up to having to remember yet another password
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Just over half (52%) of adults aged 18-34 report being aware of the technology yet not terribly knowledgeable about it, compared to 67% of adults aged 35+. At the same time, 21% of consumers consider themselves fully aware of smart appliances and in possession of a great deal of information about them. In this case, more Americans aged 18-34 claim familiarity with, and understanding of, the technology than those aged 35+

36% of Americans are concerned that smart appliances are over-priced
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Learn more about Smart Appliances and why they are taking over in this article.

And consumers worry about all sorts of things too, from high prices to hacking vulnerability: Concerns about the new gadgets are varied, and range from difficulty setting them up to having to remember yet another password. The greatest worry, though, involves the cost: 36% of Americans are concerned that smart appliances are over-priced. Meanwhile, 34% express concern about getting hacked, 33% are uneasy about data privacy, and 30% report anxiety about not being able to use the devices if their Internet isn’t working.

Data from BrandIndex indicates that awareness of smart tech manufacturers is on the rise
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Overall, however, the data from BrandIndex indicates that awareness of smart tech manufacturers is on the rise. Between January 2017 and today, for example, awareness of the brand Nest increased from 20% to 28%. The public’s general impression of the company has improved, too. This bodes relatively well for an IoT future, but shows that in order for these new gadgets to successfully integrate into our lives, we should take the time to learn a bit more about them.

Awareness of the brand Nest recently increased from 20% to 28%
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Alice Bonasio is a VR Consultant and Tech Trends’ Editor in Chief. She also regularly writes for Fast Company, Ars Technica, Quartz, Wired and others. Connect with her on LinkedIn and follow @alicebonasio and @techtrends_tech on Twitter.

The post Report: Smart Appliances appeared first on Tech Trends.

Media and entertainment services are an integral part of our daily lives, yet they have typically not been included in IoT solutions, why?

By Robert Guest, VP Product Management at ACCESS

By 2021, global IoT spending is expected to total nearly $1.4 trillion. Advancements in technology mean that devices and appliances that are central to the home – from CCTV cameras through to smart TVs, heating and washing machines – can be controlled from a remote control, smartphone, tablet or smart speaker.

If smart homes are to provide a more efficient way of life, then IoT and multimedia services need to be unified to enable synergistic capabilities
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Consumers are embracing the day-to-day convenience IoT technologies can offer, which is exemplified by sales of popular devices such as Amazon’s Echo and Google Home. By 2016 both of these devices had become mainstream applications and are catalysts for the merging of the digital and physical worlds within the home.

By 2021, global IoT spending is expected to total nearly $1.4 trillion
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Yet, despite media and entertainment services being an integral part of our daily lives, they have typically not been included in IoT solutions. As a result, consumers typically have to use numerous applications in order to access and control their different IoT and multimedia devices and services. This is causing frustration for consumers, contradicts the idea of IoT being the epitome of ease, and ultimately will slow adoption.

Consumers are embracing the day-to-day convenience IoT technologies can offer, which is exemplified by sales of popular devices such as Amazon’s Echo and Google Home
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If smart homes are meant to provide a more efficient and convenient way of life, then IoT and multimedia services need to be unified to enable synergistic capabilities. By providing simplified and unified access to IoT and multimedia devices that can be controlled via a single application, futuristic smart home experiences can be brought to the here-and-now.

Breaking down the silos between IoT and multimedia services adds a new layer of ease and convenience within the home. This is what will truly drive the consumer acceptance beyond the few early adopters that venture beyond asking their smart speaker to play a radio station or set a timer.

Breaking down the silos between IoT and multimedia services adds a new layer of ease and convenience within the home
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Currently, a consumer with a smart doorbell can receive alerts on their smartphone, record a short video clip if motion is sensed, and play a short, personalised voice message when unavailable. This functionality is good, but it requires a specific app, which typically only works on a smartphone. If IoT and multimedia become truly integrated then they can provide services that consumers desire, For example, when the smart doorbell is activated, live footage from the front door can appear on any TV screen in the home.

Currently, a consumer with a smart doorbell can receive alerts on their smartphone, record a short video clip if motion is sensed, and play a short, personalised voice message when unavailable
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This is invaluable for when consumers are watching a film or TV programme or using the TV at a social gathering to play music, because a truly integrated system can pause the multimedia content when the doorbell rings, stream live footage from the front door and remove the need for users to be glued to their smartphones for notifications.

Control of the smart home also extends beyond the property by enabling consumers to manage devices and services remotely
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Our own ACCESS Twine Smart Home app does that by enabling users to access and control all of their multimedia and IoT devices via a single interface. Control of the smart home also extends beyond the property by enabling consumers to manage devices and services remotely.

In the middle of a film you will be able to tell Amazon Alexa that you want to make a snack, so that it would pause the TV screen and continue playing on your connected device in the kitchen to avoid missing the action
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Recently, we also partnered with home automation specialist OBLO Living to combine our strengths in merging the IoT and entertainment world, with remote management, home automation services and connected devices. With this partnership, consumers can create roles to manage their smart homes. For example, scheduling lights to turn on when you get home and playing relaxing music, or ensuring the coffee machine only turns on during weekday mornings before going to work and the upbeat rock radio station is playing to get you going.

Voice control will play a role in helping smart homes become more intuitive
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Voice control will play an instrumental role in helping smart homes become more intuitive, particularly as IoT and multimedia converge. For example, in the middle of a film or TV programme consumers will be able to tell Amazon Alexa that they are going to make a snack, the programme could automatically pause on the TV screen and continue playing on the viewers connected device in the kitchen to avoid missing any of the action.

In order to truly fulfil the potential of smart homes, the Internet of Things (IoT) and multimedia worlds need to be seamlessly integrated
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Ultimately, consumers are embracing IoT technologies but, there are frustrations and in some cases, confusion, about how to get the best from them. In order to truly fulfil the potential of smart homes, then the Internet of Things (IoT) and multimedia worlds need to be seamlessly integrated so that consumers see real benefits. It will open new doors to IoT-enabled multimedia and bring powerful, futuristic home experiences to the here-and-now via simple controls. For operators, now is the time to take a unified approach to IoT and multimedia and offer a smart home experience both in and out of the home.

Alice Bonasio is a VR and Digital Transformation Consultant and Tech Trends’ Editor in Chief. She also regularly writes for Fast Company, Ars Technica, Quartz, Wired and others. Connect with her on LinkedIn and follow @alicebonasio on Twitter.

The post Expert View: Building a Future-Proof Smart Home appeared first on Tech Trends.