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	<title>Open Source Archives - Tech Trends</title>
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	<description>Tech Trends</description>
	<lastBuildDate>Wed, 25 Mar 2020 05:02:18 +0000</lastBuildDate>
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		<title>Staying Ahead of the COVID-19 Curve</title>
		<link>https://techtrends.tech/tech-trends/staying-ahead-of-the-covid-19-curve/</link>
		
		<dc:creator><![CDATA[Alice]]></dc:creator>
		<pubDate>Wed, 25 Mar 2020 05:02:18 +0000</pubDate>
				<category><![CDATA[Disruptors]]></category>
		<category><![CDATA[HEALTH Tech]]></category>
		<category><![CDATA[Tech Trends]]></category>
		<category><![CDATA[Coronavirus]]></category>
		<category><![CDATA[COVID-19]]></category>
		<category><![CDATA[Open Source]]></category>
		<category><![CDATA[pandemic]]></category>
		<category><![CDATA[pandemic contagion curve]]></category>
		<category><![CDATA[Virustrack]]></category>
		<guid isPermaLink="false">https://techtrends.tech/?p=15291</guid>

					<description><![CDATA[<p>A new free web-based tool lets you track coronavirus contagion in real-time virustrack.live is an open-source resource that lets anyone &#8230; <a class="kt-excerpt-readmore" href="https://techtrends.tech/tech-trends/staying-ahead-of-the-covid-19-curve/" aria-label="Staying Ahead of the COVID-19 Curve">Read More</a></p>
<p>The post <a href="https://techtrends.tech/tech-trends/staying-ahead-of-the-covid-19-curve/">Staying Ahead of the COVID-19 Curve</a> appeared first on <a href="https://techtrends.tech">Tech Trends</a>.</p>
]]></description>
										<content:encoded><![CDATA[<p><strong><em>A new free web-based tool lets you track coronavirus contagion in real-time </em></strong></p>
<p><a href="https://virustrack.live/dashboard">virustrack.live</a> is an open-source resource that lets anyone compare and visualize the spread of COVID-19 across different geographies. The dashboard dynamically cross-references reputable data from repositories including <a href="https://systems.jhu.edu/">Johns Hopkins University Center for Science Systems and Engineering</a>, <a href="https://bnonews.com/">BNO News</a>, <a href="https://www.who.int/emergencies/diseases/novel-coronavirus-2019/situation-reports">World Health Organization COVID-2019 Situation Reports</a>, <a href="https://www.cdc.gov/coronavirus/2019-ncov/index.html">US Centers for Disease Control and Prevention</a> (CDC), US hospital data from <a href="http://www.communitybenefitinsight.org/">Community Benefit Insight</a> and US county data aggregators. All these sources get checked by the platform every five minutes, so what you get is the most up-to-date resource for tracking the COVID-19 pandemic on the web today.</p>
<p><img fetchpriority="high" decoding="async" class="aligncenter size-full wp-image-15285" src="https://techtrends.tech/wp-content/uploads/2020/03/Screenshot-2020-03-24-10.46.29.jpg" alt="Tech Trends virustrack live dashboard" width="574" height="639" srcset="https://techtrends.tech/wp-content/uploads/2020/03/Screenshot-2020-03-24-10.46.29.jpg 574w, https://techtrends.tech/wp-content/uploads/2020/03/Screenshot-2020-03-24-10.46.29-135x150.jpg 135w" sizes="(max-width: 574px) 100vw, 574px" /></p>
<hr /><p><em>virustrack.live lets you instantly compare and visualize data across regions, states, and countries, empowering responders to flatten the curve and make more informed choices</em><br /><a href='https://x.com/intent/tweet?url=https%3A%2F%2Ftechtrends.tech%2F%3Fp%3D15291&#038;text=virustrack.live%20lets%20you%20instantly%20compare%20and%20visualize%20data%20across%20regions%2C%20states%2C%20and%20countries%2C%20empowering%20responders%20to%20flatten%20the%20curve%20and%20make%20more%20informed%20choices&#038;via=techtrends_tech&#038;related=techtrends_tech' target='_blank' rel="noopener noreferrer" >Share on X</a><br /><hr />
<p>The COVIDvu Virus Tracking Team was founded by open source advocate and angel investor Eugene Ciurana, <a href="https://mysticcoders.com/">Mystic Coders</a> software entrepreneur Andrew Lombardi, and <a href="https://farad.ai/">Farad.ai</a> chief scientist Dr. Juvid Aryaman. VirusTrack.live was built in less than three weeks with volunteer contributions from scientists and engineers worldwide.</p>
<blockquote><p>“We developed VirusTrack.live because existing maps and dashboards are visually striking but the information they present is qualitative, not quantitative .They don’t display trends or let you compare multiple locations side-by-side in real-time,” explains Ciurana, who came up with the idea for VirusTrack while self-isolating with his family in San Francisco. “VirusTrack allows users to select and compare states, countries, US regions, or continental regions within the same context. The unprecedented severity of this pandemic means information is in constant flux, we wanted this user-friendly decision support system to be accessible to everyone.”</p></blockquote>
<p><img decoding="async" class="aligncenter size-full wp-image-15283" src="https://techtrends.tech/wp-content/uploads/2020/03/Screenshot-2020-03-24-10.48.11.jpg" alt="Tech Trends virustrack live dashboard" width="930" height="765" srcset="https://techtrends.tech/wp-content/uploads/2020/03/Screenshot-2020-03-24-10.48.11.jpg 930w, https://techtrends.tech/wp-content/uploads/2020/03/Screenshot-2020-03-24-10.48.11-150x123.jpg 150w, https://techtrends.tech/wp-content/uploads/2020/03/Screenshot-2020-03-24-10.48.11-768x632.jpg 768w" sizes="(max-width: 930px) 100vw, 930px" /></p>
<p>The project is entirely non-commercial, non-advertising, and open-source, and the team is keen to share the resource with global authorities, media outlets, and individuals in order to empower them to make better real-time decisions informed by accurate data.</p>
<blockquote><p>“Our focus was on data quality and on presenting current, actionable information with a minimum of clutter, ” “Maps look cool, but the information they present is qualitative, not quantitative. The charts from virustracker.live are designed for side-by-side comparison and use the most current data available.”</p></blockquote>
<p><img decoding="async" class="aligncenter size-full wp-image-15280" src="https://techtrends.tech/wp-content/uploads/2020/03/Screenshot-2020-03-24-10.51.59.jpg" alt="Tech Trends virustrack live dashboard" width="696" height="729" srcset="https://techtrends.tech/wp-content/uploads/2020/03/Screenshot-2020-03-24-10.51.59.jpg 696w, https://techtrends.tech/wp-content/uploads/2020/03/Screenshot-2020-03-24-10.51.59-143x150.jpg 143w" sizes="(max-width: 696px) 100vw, 696px" /></p>
<blockquote><p>“We aren’t selling anything or even asking for donations. Anybody can use the tool in any way they like,” Ciurana says, adding that all the <a href="https://virustrack.live">virustracker.live</a> website content is freely available for re-publication under the Creative Commons Attribution-ShareAlike licence, which means anyone, anywhere can use the website output for any purpose as long as they credit the COVIDvu Open Source Virus Tracking Team.</p></blockquote>
<p>This is a work-in-progress and Ciurana hopes to attract a community of scientists and developers to add further features that will make <a href="http://virustrack.live">virustrack.live</a> more relevant and useful.</p>
<p><img loading="lazy" decoding="async" class="aligncenter size-full wp-image-15281" src="https://techtrends.tech/wp-content/uploads/2020/03/Screenshot-2020-03-24-10.51.34.jpg" alt="Tech Trends virustrack live dashboard" width="684" height="733" srcset="https://techtrends.tech/wp-content/uploads/2020/03/Screenshot-2020-03-24-10.51.34.jpg 684w, https://techtrends.tech/wp-content/uploads/2020/03/Screenshot-2020-03-24-10.51.34-140x150.jpg 140w" sizes="auto, (max-width: 684px) 100vw, 684px" /></p>
<p>This is a key aspect of the platform, as it can serve as a crowdsourcing action hub for Data Scientists and Engineers keen to contribute towards efforts in mitigating this crisis, building their own tools and running their own experiments against the CSSE datasets. The team invites contributions from the general public, NGOs and government officials, health scientists, and technologists looking for ways to help in this crisis.</p>
<p>&nbsp;</p>
<blockquote><p>“Our focus is on data quality and on presenting current and actionable information with a minimum of clutter,” explains Andrew Lombardi, project co-founder. The charts from VirusTrack.live are designed for easy interpretation.”</p></blockquote>
<p><img loading="lazy" decoding="async" class="aligncenter size-large wp-image-15289" src="https://techtrends.tech/wp-content/uploads/2020/03/Screenshot-2020-03-24-17.25.34-1200x1094.jpg" alt="Tech Trends virustrack live dashboard" width="1140" height="1039" srcset="https://techtrends.tech/wp-content/uploads/2020/03/Screenshot-2020-03-24-17.25.34.jpg 1200w, https://techtrends.tech/wp-content/uploads/2020/03/Screenshot-2020-03-24-17.25.34-150x137.jpg 150w, https://techtrends.tech/wp-content/uploads/2020/03/Screenshot-2020-03-24-17.25.34-768x700.jpg 768w" sizes="auto, (max-width: 1140px) 100vw, 1140px" /></p>
<p>The intention is that as more data is collected in the coming days, this accurate, readily available and easily comparable data will empower responders, policymakers, media, and citizens to make agile and better-informed decisions to tackle the challenges ahead.</p>
<p><img loading="lazy" decoding="async" class="aligncenter size-full wp-image-15287" src="https://techtrends.tech/wp-content/uploads/2020/03/Screenshot-2020-03-24-10.44.26.jpg" alt="Tech Trends virustrack live dashboard" width="528" height="779" srcset="https://techtrends.tech/wp-content/uploads/2020/03/Screenshot-2020-03-24-10.44.26.jpg 528w, https://techtrends.tech/wp-content/uploads/2020/03/Screenshot-2020-03-24-10.44.26-102x150.jpg 102w" sizes="auto, (max-width: 528px) 100vw, 528px" /></p>
<p>Dr. Juvid Aryaman, chief scientist at London-based Farad.ai and project co-founder, continued. “We saw this opportunity to distil accurate information from the trove of noisy and contradictory data sources out there. We aim to keep the public informed and to improve planning. In the next few days VirusTrack.live will generate high-confidence predictions of how the pandemic will evolve,” he says.</p>
<blockquote><p>“We aren’t selling anything or even asking for donations. Anybody can use the tool in any way they like,” Ciurana says, adding that all website content is freely available for re-publication under the Creative Commons Attribution-ShareAlike license.</p></blockquote>
<hr /><p><em>The VirusTrack.live team is keen to share the resource with global authorities, media outlets, and individuals in order to encourage them to make better decisions, informed by accurate data</em><br /><a href='https://x.com/intent/tweet?url=https%3A%2F%2Ftechtrends.tech%2F%3Fp%3D15291&#038;text=The%20VirusTrack.live%20team%20is%20keen%20to%20share%20the%20resource%20with%20global%20authorities%2C%20media%20outlets%2C%20and%20individuals%20in%20order%20to%20encourage%20them%20to%20make%20better%20decisions%2C%20informed%20by%20accurate%20data&#038;via=techtrends_tech&#038;related=techtrends_tech' target='_blank' rel="noopener noreferrer" >Share on X</a><br /><hr />
<p><img loading="lazy" decoding="async" class="aligncenter size-full wp-image-15284" src="https://techtrends.tech/wp-content/uploads/2020/03/Screenshot-2020-03-24-10.47.25.jpg" alt="Tech Trends virustrack live dashboard" width="530" height="772" srcset="https://techtrends.tech/wp-content/uploads/2020/03/Screenshot-2020-03-24-10.47.25.jpg 530w, https://techtrends.tech/wp-content/uploads/2020/03/Screenshot-2020-03-24-10.47.25-103x150.jpg 103w" sizes="auto, (max-width: 530px) 100vw, 530px" /></p>
<hr /><p><em>We are in uncharted territory with this pandemic, but as COVID-19 continues to spread around the world, we are also collecting a wealth of data that can be leveraged to give us insights into which strategies work</em><br /><a href='https://x.com/intent/tweet?url=https%3A%2F%2Ftechtrends.tech%2F%3Fp%3D15291&#038;text=We%20are%20in%20uncharted%20territory%20with%20this%20pandemic%2C%20but%20as%20COVID-19%20continues%20to%20spread%20around%20the%20world%2C%20we%20are%20also%20collecting%20a%20wealth%20of%20data%20that%20can%20be%20leveraged%20to%20give%20us%20insights%20into%20which%20strategies%20work&#038;via=techtrends_tech&#038;related=techtrends_tech' target='_blank' rel="noopener noreferrer" >Share on X</a><br /><hr />
<p><img loading="lazy" decoding="async" class="aligncenter size-full wp-image-15286" src="https://techtrends.tech/wp-content/uploads/2020/03/Screenshot-2020-03-24-10.45.02.jpg" alt="Tech Trends virustrack live dashboard" width="527" height="599" srcset="https://techtrends.tech/wp-content/uploads/2020/03/Screenshot-2020-03-24-10.45.02.jpg 527w, https://techtrends.tech/wp-content/uploads/2020/03/Screenshot-2020-03-24-10.45.02-132x150.jpg 132w" sizes="auto, (max-width: 527px) 100vw, 527px" /></p>
<p>By studying patterns and comparing the contagion curves from various geographies, it could be possible to more accurately forecast what comes next. Informed, data-driven timely action powered by collaboration might just be humanity’s best hope.</p>
<p>VirusTrack.live welcomes information about data sources, suggestions, and general feedback via <a href="mailto:feedback@virustrack.live">feedback@virustrack.live</a></p>
<p><img loading="lazy" decoding="async" class="aligncenter size-full wp-image-15282" src="https://techtrends.tech/wp-content/uploads/2020/03/Screenshot-2020-03-24-10.49.11.jpg" alt="Tech Trends virustrack live dashboard" width="869" height="758" srcset="https://techtrends.tech/wp-content/uploads/2020/03/Screenshot-2020-03-24-10.49.11.jpg 869w, https://techtrends.tech/wp-content/uploads/2020/03/Screenshot-2020-03-24-10.49.11-150x131.jpg 150w, https://techtrends.tech/wp-content/uploads/2020/03/Screenshot-2020-03-24-10.49.11-768x670.jpg 768w" sizes="auto, (max-width: 869px) 100vw, 869px" /></p>
<blockquote><p><em>Alice Bonasio is a </em><a href="https://techtrends.tech/vr-consultancy/"><em>XR and Digital Transformation Consultant</em></a><em> and Tech Trends’ Editor in Chief. She also regularly writes for Fast Company, Ars Technica, Quartz, Wired and others. </em><a href="https://www.linkedin.com/in/alicebonasio/"><em>Connect with her on LinkedIn</em></a> <em>and follow </em><a href="https://twitter.com/alicebonasio"><em>@alicebonasio</em></a><em> on Twitter.</em></p></blockquote>
<p>The post <a href="https://techtrends.tech/tech-trends/staying-ahead-of-the-covid-19-curve/">Staying Ahead of the COVID-19 Curve</a> appeared first on <a href="https://techtrends.tech">Tech Trends</a>.</p>
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		<post-id xmlns="com-wordpress:feed-additions:1">15291</post-id>	</item>
		<item>
		<title>It&#8217;s None of My Business &#8211; Or Is It?</title>
		<link>https://techtrends.tech/tech-trends/its-none-of-my-business-or-is-it/</link>
		
		<dc:creator><![CDATA[Alice]]></dc:creator>
		<pubDate>Thu, 22 Feb 2018 09:53:46 +0000</pubDate>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Tech Trends]]></category>
		<category><![CDATA[Activism]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[Corporate Responsibility]]></category>
		<category><![CDATA[Environment]]></category>
		<category><![CDATA[Lush]]></category>
		<category><![CDATA[Lush Summit 2018]]></category>
		<category><![CDATA[Open Source]]></category>
		<category><![CDATA[pollution]]></category>
		<category><![CDATA[PR]]></category>
		<category><![CDATA[Technology]]></category>
		<guid isPermaLink="false">http://techtrends.tech/?p=7126</guid>

					<description><![CDATA[<p>&#160; The Lush Summit in London was a celebration of their activist ethos, but it also turns out they have &#8230; <a class="kt-excerpt-readmore" href="https://techtrends.tech/tech-trends/its-none-of-my-business-or-is-it/" aria-label="It&#8217;s None of My Business &#8211; Or Is It?">Read More</a></p>
<p>The post <a href="https://techtrends.tech/tech-trends/its-none-of-my-business-or-is-it/">It&#8217;s None of My Business &#8211; Or Is It?</a> appeared first on <a href="https://techtrends.tech">Tech Trends</a>.</p>
]]></description>
										<content:encoded><![CDATA[<p>&nbsp;</p>
<p><em><strong>The Lush Summit in London was a celebration of their activist ethos, but it also turns out they have a thing or three to teach companies about business, and tech.</strong> </em></p>
<p>&nbsp;</p>
<p><img loading="lazy" decoding="async" class="aligncenter size-large wp-image-7137" src="http://techtrends.tech/wp-content/uploads/2018/02/Tech-Trends-Lush-Summit-Digital-Rights-London-Activism-Technology-2-1200x730.jpg" alt="Tech Trends Lush Summit Digital Rights London Activism Technology" width="1140" height="694" srcset="https://techtrends.tech/wp-content/uploads/2018/02/Tech-Trends-Lush-Summit-Digital-Rights-London-Activism-Technology-2.jpg 1200w, https://techtrends.tech/wp-content/uploads/2018/02/Tech-Trends-Lush-Summit-Digital-Rights-London-Activism-Technology-2-150x91.jpg 150w, https://techtrends.tech/wp-content/uploads/2018/02/Tech-Trends-Lush-Summit-Digital-Rights-London-Activism-Technology-2-768x467.jpg 768w, https://techtrends.tech/wp-content/uploads/2018/02/Tech-Trends-Lush-Summit-Digital-Rights-London-Activism-Technology-2-80x50.jpg 80w" sizes="auto, (max-width: 1140px) 100vw, 1140px" /></p>
<blockquote><p>“<em>You don’t seem to realize what business you’re in. You’re not in the burger business, you’re in the real estate business. You build an empire by owning the land. What you ought to be doing is owning the land upon which that burger is cooked.</em>” Harry J. Sonneborn in The Founder (2016).</p></blockquote>
<p>The <a href="https://summit.lush.com/en">Lush Summit 2018</a> was a slightly chaotic whirlwind of vegan doughnuts, argan oil and papier-mâché, but make no mistake the people at Lush know exactly what business they are in: activism.</p>
<blockquote><p>As CDO Jack Constantine put it, “We are a company of activists who make cosmetics”.</p></blockquote>
<p>Yes, this sounds like a carefully crafted PR line, but as it turns out it’s true. Every year, Lush donates hundreds of thousands of pounds towards a number of causes from close to home subjects such as animal testing to more far reaching concerns like ocean pollution and human rights campaigns.</p>
<hr /><p><em>The people at Lush know exactly what business they are in: activism</em><br /><a href='https://x.com/intent/tweet?url=https%3A%2F%2Ftechtrends.tech%2F%3Fp%3D7126&#038;text=The%20people%20at%20Lush%20know%20exactly%20what%20business%20they%20are%20in%3A%20activism&#038;via=techtrends_tech&#038;related=techtrends_tech' target='_blank' rel="noopener noreferrer" >Share on X</a><br /><hr />
<p><img loading="lazy" decoding="async" class="aligncenter size-large wp-image-7134" src="http://techtrends.tech/wp-content/uploads/2018/02/Tech-Trends-Lush-Summit-Digital-Rights-London-Activism-Technology-10-1200x675.jpg" alt="Tech Trends Lush Summit Digital Rights London Activism Technology" width="1140" height="641" srcset="https://techtrends.tech/wp-content/uploads/2018/02/Tech-Trends-Lush-Summit-Digital-Rights-London-Activism-Technology-10.jpg 1200w, https://techtrends.tech/wp-content/uploads/2018/02/Tech-Trends-Lush-Summit-Digital-Rights-London-Activism-Technology-10-150x84.jpg 150w, https://techtrends.tech/wp-content/uploads/2018/02/Tech-Trends-Lush-Summit-Digital-Rights-London-Activism-Technology-10-768x432.jpg 768w" sizes="auto, (max-width: 1140px) 100vw, 1140px" /></p>
<hr /><p><em>Lush is a company of activists who make cosmetics</em><br /><a href='https://x.com/intent/tweet?url=https%3A%2F%2Ftechtrends.tech%2F%3Fp%3D7126&#038;text=Lush%20is%20a%20company%20of%20activists%20who%20make%20cosmetics&#038;via=techtrends_tech&#038;related=techtrends_tech' target='_blank' rel="noopener noreferrer" >Share on X</a><br /><hr />
<p>For someone like myself, who has spent over a decade working in the comms industry, corporate social responsibility too often echoes the Monsanto-esque approach to sustainability campaigns: cue accomplished looking farmer peacefully walking back home at dusk after a wholesome day of work in the fields. If you find yourself in that uncomfortable place between the need to believe that a better way of doing business is possible and having to deal with a heavy dose of accumulated cynicism, <a href="http://techtrends.tech/tech-trends/soapbox-activism-can-good-business/">Lush might just have something to lift up your spirits</a>.</p>
<hr /><p><em> If you find yourself torn between jaded scepticism and the need to believe that a better way of doing business is actually possible, the Lush approach might be for you</em><br /><a href='https://x.com/intent/tweet?url=https%3A%2F%2Ftechtrends.tech%2F%3Fp%3D7126&#038;text=%20If%20you%20find%20yourself%20torn%20between%20jaded%20scepticism%20and%20the%20need%20to%20believe%20that%20a%20better%20way%20of%20doing%20business%20is%20actually%20possible%2C%20the%20Lush%20approach%20might%20be%20for%20you&#038;via=techtrends_tech&#038;related=techtrends_tech' target='_blank' rel="noopener noreferrer" >Share on X</a><br /><hr />
<p><img loading="lazy" decoding="async" class="aligncenter size-large wp-image-7140" src="http://techtrends.tech/wp-content/uploads/2018/02/Tech-Trends-Lush-Summit-Digital-Rights-London-Activism-Technology-5-1200x675.jpg" alt="Tech Trends Lush Summit Digital Rights London Activism Technology" width="1140" height="641" srcset="https://techtrends.tech/wp-content/uploads/2018/02/Tech-Trends-Lush-Summit-Digital-Rights-London-Activism-Technology-5.jpg 1200w, https://techtrends.tech/wp-content/uploads/2018/02/Tech-Trends-Lush-Summit-Digital-Rights-London-Activism-Technology-5-150x84.jpg 150w, https://techtrends.tech/wp-content/uploads/2018/02/Tech-Trends-Lush-Summit-Digital-Rights-London-Activism-Technology-5-768x432.jpg 768w" sizes="auto, (max-width: 1140px) 100vw, 1140px" /></p>
<p>Lush’s concept, like most good ones, is simple: make fresh handmade products that people love. The ‘how’ they do it, is the interesting bit, though. From ingredient sourcing to how staff are treated, right through to their naked packaging policy, Lush operates with a relentless commitment to “do the right thing” all businesses should strive for. Let’s set the record straight before anyone gets flashbacks of hippies dancing around a fire, in 2016 Lush made £723 million in sales &#8211; an increase of 26% over the previous year. Not too shabby.</p>
<hr /><p><em>Lush’s concept is simple: make fresh handmade products that people love. The ‘how’ they do it, is the interesting bit</em><br /><a href='https://x.com/intent/tweet?url=https%3A%2F%2Ftechtrends.tech%2F%3Fp%3D7126&#038;text=Lush%E2%80%99s%20concept%20is%20simple%3A%20make%20fresh%20handmade%20products%20that%20people%20love.%20The%20%E2%80%98how%E2%80%99%20they%20do%20it%2C%20is%20the%20interesting%20bit&#038;via=techtrends_tech&#038;related=techtrends_tech' target='_blank' rel="noopener noreferrer" >Share on X</a><br /><hr />
<p><img loading="lazy" decoding="async" class="aligncenter size-large wp-image-7142" src="http://techtrends.tech/wp-content/uploads/2018/02/Tech-Trends-Lush-Summit-Digital-Rights-London-Activism-Technology-6-1200x736.jpg" alt="Tech Trends Lush Summit Digital Rights London Activism Technology" width="1140" height="699" srcset="https://techtrends.tech/wp-content/uploads/2018/02/Tech-Trends-Lush-Summit-Digital-Rights-London-Activism-Technology-6.jpg 1200w, https://techtrends.tech/wp-content/uploads/2018/02/Tech-Trends-Lush-Summit-Digital-Rights-London-Activism-Technology-6-150x92.jpg 150w, https://techtrends.tech/wp-content/uploads/2018/02/Tech-Trends-Lush-Summit-Digital-Rights-London-Activism-Technology-6-768x471.jpg 768w, https://techtrends.tech/wp-content/uploads/2018/02/Tech-Trends-Lush-Summit-Digital-Rights-London-Activism-Technology-6-80x50.jpg 80w" sizes="auto, (max-width: 1140px) 100vw, 1140px" /></p>
<hr /><p><em>Lush has plenty to teach businesses especially those in the tech space</em><br /><a href='https://x.com/intent/tweet?url=https%3A%2F%2Ftechtrends.tech%2F%3Fp%3D7126&#038;text=Lush%20has%20plenty%20to%20teach%20businesses%20especially%20those%20in%20the%20tech%20space&#038;via=techtrends_tech&#038;related=techtrends_tech' target='_blank' rel="noopener noreferrer" >Share on X</a><br /><hr />
<p>So, how do you make that kind of money while running a business with a heart? As I discovered, Lush has plenty to teach other businesses especially those in the tech space. Aside from the obvious fact that we all wash and use technology daily (well, most of us do anyway), Lush has a<a href="http://techtrends.tech/tech-trends/hand-making-the-digital-revolution/"> firmer handle on their digital ethics</a> than their glittery products might lead you to believe.</p>
<p><img loading="lazy" decoding="async" class="aligncenter size-large wp-image-7138" src="http://techtrends.tech/wp-content/uploads/2018/02/Tech-Trends-Lush-Summit-Digital-Rights-London-Activism-Technology-3-1200x675.jpg" alt="Tech Trends Lush Summit Digital Rights London Activism Technology" width="1140" height="641" srcset="https://techtrends.tech/wp-content/uploads/2018/02/Tech-Trends-Lush-Summit-Digital-Rights-London-Activism-Technology-3.jpg 1200w, https://techtrends.tech/wp-content/uploads/2018/02/Tech-Trends-Lush-Summit-Digital-Rights-London-Activism-Technology-3-150x84.jpg 150w, https://techtrends.tech/wp-content/uploads/2018/02/Tech-Trends-Lush-Summit-Digital-Rights-London-Activism-Technology-3-768x432.jpg 768w" sizes="auto, (max-width: 1140px) 100vw, 1140px" /></p>
<h5><strong>Means to an end</strong><em>  </em></h5>
<p><em><strong>Make products with a mission, let your customers fall in love with both</strong></em></p>
<p>In 2016 Lush launched <a href="http://techtrends.tech/tech-trends/defending-digital-rights/">The Digital Fund</a> to support grassroot activists and charities protecting freedom of expression and safeguarding the Internet. The fund was financed by the sale of their <em>Error 404</em> special edition bath bombs, which raised well over £200,000. <a href="https://bahrainwatch.org/">Bahrain Watch</a>, <a href="http://digitalrightswatch.org.au/">Digital Rights Watch</a> in Australia and the <a href="https://www.apti.ro/">Association for Technology and Internet</a> in Romania are some of the associations that received funding so far.</p>
<p><img loading="lazy" decoding="async" class="aligncenter size-large wp-image-7139" src="http://techtrends.tech/wp-content/uploads/2018/02/Tech-Trends-Lush-Summit-Digital-Rights-London-Activism-Technology-4-1092x1200.jpg" alt="Tech Trends Lush Summit Digital Rights London Activism Technology" width="1092" height="1200" srcset="https://techtrends.tech/wp-content/uploads/2018/02/Tech-Trends-Lush-Summit-Digital-Rights-London-Activism-Technology-4.jpg 1092w, https://techtrends.tech/wp-content/uploads/2018/02/Tech-Trends-Lush-Summit-Digital-Rights-London-Activism-Technology-4-136x150.jpg 136w, https://techtrends.tech/wp-content/uploads/2018/02/Tech-Trends-Lush-Summit-Digital-Rights-London-Activism-Technology-4-768x844.jpg 768w" sizes="auto, (max-width: 1092px) 100vw, 1092px" /></p>
<p>In 2018 <a href="https://uk.lush.com/article/inspired-after-lush-summit-heres-how-you-can-make-change-happen?">Lush is focusing on e-waste</a>, the 20 million tons produced every year to be precise, with a new campaign built around a mobile-shaped <em>Agbogbloshie</em> bath bomb… the only phone you’ll ever willingly drop in water.</p>
<hr /><p><em>Lush is focusing on the 20 million tons of e-waste we produce every year </em><br /><a href='https://x.com/intent/tweet?url=https%3A%2F%2Ftechtrends.tech%2F%3Fp%3D7126&#038;text=Lush%20is%20focusing%20on%20the%2020%20million%20tons%20of%20e-waste%20we%20produce%20every%20year%20&#038;via=techtrends_tech&#038;related=techtrends_tech' target='_blank' rel="noopener noreferrer" >Share on X</a><br /><hr />
<p><img loading="lazy" decoding="async" class="aligncenter size-large wp-image-7133" src="http://techtrends.tech/wp-content/uploads/2018/02/Tech-Trends-Lush-Summit-Digital-Rights-London-Activism-Technology-9-1200x675.jpg" alt="Tech Trends Lush Summit Digital Rights London Activism Technology" width="1140" height="641" srcset="https://techtrends.tech/wp-content/uploads/2018/02/Tech-Trends-Lush-Summit-Digital-Rights-London-Activism-Technology-9.jpg 1200w, https://techtrends.tech/wp-content/uploads/2018/02/Tech-Trends-Lush-Summit-Digital-Rights-London-Activism-Technology-9-150x84.jpg 150w, https://techtrends.tech/wp-content/uploads/2018/02/Tech-Trends-Lush-Summit-Digital-Rights-London-Activism-Technology-9-768x432.jpg 768w" sizes="auto, (max-width: 1140px) 100vw, 1140px" /></p>
<h5><strong>DIY tech</strong></h5>
<p><em><strong>If it’s not good enough make your own</strong></em></p>
<p>Tech is everywhere nowadays, have you noticed? Hence it should come as no surprise that Lush employs a 40-strong team of software developers globally, who have built the company’s POS software. The surprising bit is that the software is completely open source, which means it’s technically available to their competitors too.</p>
<hr /><p><em>Lush employs a 40-strong team of software developers globally who have built the company’s open source POS software</em><br /><a href='https://x.com/intent/tweet?url=https%3A%2F%2Ftechtrends.tech%2F%3Fp%3D7126&#038;text=Lush%20employs%20a%2040-strong%20team%20of%20software%20developers%20globally%20who%20have%20built%20the%20company%E2%80%99s%20open%20source%20POS%20software&#038;via=techtrends_tech&#038;related=techtrends_tech' target='_blank' rel="noopener noreferrer" >Share on X</a><br /><hr />
<p><img loading="lazy" decoding="async" class="aligncenter size-large wp-image-7136" src="http://techtrends.tech/wp-content/uploads/2018/02/Tech-Trends-Lush-Summit-Digital-Rights-London-Activism-Technology-1-1200x675.jpg" alt="Tech Trends Lush Summit Digital Rights London Activism Technology" width="1140" height="641" srcset="https://techtrends.tech/wp-content/uploads/2018/02/Tech-Trends-Lush-Summit-Digital-Rights-London-Activism-Technology-1.jpg 1200w, https://techtrends.tech/wp-content/uploads/2018/02/Tech-Trends-Lush-Summit-Digital-Rights-London-Activism-Technology-1-150x84.jpg 150w, https://techtrends.tech/wp-content/uploads/2018/02/Tech-Trends-Lush-Summit-Digital-Rights-London-Activism-Technology-1-768x432.jpg 768w" sizes="auto, (max-width: 1140px) 100vw, 1140px" /></p>
<hr /><p><em>Lush is planning on rolling out their hardware, tablets for their retail locations to begin with, by the end of 2018</em><br /><a href='https://x.com/intent/tweet?url=https%3A%2F%2Ftechtrends.tech%2F%3Fp%3D7126&#038;text=Lush%20is%20planning%20on%20rolling%20out%20their%20hardware%2C%20tablets%20for%20their%20retail%20locations%20to%20begin%20with%2C%20by%20the%20end%20of%202018&#038;via=techtrends_tech&#038;related=techtrends_tech' target='_blank' rel="noopener noreferrer" >Share on X</a><br /><hr />
<p>To take this crafty endeavour one step further, Lush is planning on rolling out their hardware &#8211; tablets for their retail locations to begin with &#8211;  by the end of 2018. Let that sink in for a moment: a cosmetics company making their own ethically produced tech hardware.</p>
<blockquote><p>“We have no plans to take over Apple any time soon” – jokes Constantine – “But we are serious about offering an ethical alternative to mainstream devices.”</p></blockquote>
<p><img loading="lazy" decoding="async" class="aligncenter size-large wp-image-7135" src="http://techtrends.tech/wp-content/uploads/2018/02/Tech-Trends-Lush-Summit-Digital-Rights-London-Activism-Technology-11-1200x675.jpg" alt="Tech Trends Lush Summit Digital Rights London Activism Technology" width="1140" height="641" srcset="https://techtrends.tech/wp-content/uploads/2018/02/Tech-Trends-Lush-Summit-Digital-Rights-London-Activism-Technology-11.jpg 1200w, https://techtrends.tech/wp-content/uploads/2018/02/Tech-Trends-Lush-Summit-Digital-Rights-London-Activism-Technology-11-150x84.jpg 150w, https://techtrends.tech/wp-content/uploads/2018/02/Tech-Trends-Lush-Summit-Digital-Rights-London-Activism-Technology-11-768x432.jpg 768w" sizes="auto, (max-width: 1140px) 100vw, 1140px" /></p>
<h5><strong>End-to-end ethics</strong></h5>
<p><em><strong>Dissect the entire lifecycle of tech</strong></em></p>
<p>As the folks at <a href="https://www.thetimes.co.uk/edition/news/new-shame-for-oxfam-h5nq8lmfn">Oxfam</a> know all too well, your organisation is only as ethical as its weakest link. In other words, strong ethics are only as deep as a company’s knowledge of all the steps involved in the production of a product, and its willingness to &#8220;walk the walk.&#8221; Lush partners with a number of charities, associations and likeminded companies to bring its vision to life while avoiding cutting corners. Sharing moral standards with the people you do business with, finding the informed advisors and contributing by not being part of the problem are all important steps towards this.</p>
<hr /><p><em>Lush partners with a number of charities, associations and likeminded companies to bring its vision to life </em><br /><a href='https://x.com/intent/tweet?url=https%3A%2F%2Ftechtrends.tech%2F%3Fp%3D7126&#038;text=Lush%20partners%20with%20a%20number%20of%20charities%2C%20associations%20and%20likeminded%20companies%20to%20bring%20its%20vision%20to%20life%20&#038;via=techtrends_tech&#038;related=techtrends_tech' target='_blank' rel="noopener noreferrer" >Share on X</a><br /><hr />
<p><img loading="lazy" decoding="async" class="aligncenter size-large wp-image-7141" src="http://techtrends.tech/wp-content/uploads/2018/02/Tech-Trends-Lush-Summit-Digital-Rights-London-Activism-Technology-12-1200x675.jpg" alt="Tech Trends Lush Summit Digital Rights London Activism Technology" width="1140" height="641" srcset="https://techtrends.tech/wp-content/uploads/2018/02/Tech-Trends-Lush-Summit-Digital-Rights-London-Activism-Technology-12.jpg 1200w, https://techtrends.tech/wp-content/uploads/2018/02/Tech-Trends-Lush-Summit-Digital-Rights-London-Activism-Technology-12-150x84.jpg 150w, https://techtrends.tech/wp-content/uploads/2018/02/Tech-Trends-Lush-Summit-Digital-Rights-London-Activism-Technology-12-768x432.jpg 768w" sizes="auto, (max-width: 1140px) 100vw, 1140px" /></p>
<p>Two examples of such partnerships that stand out in the tech space are <a href="http://www.ethicalconsumer.org/">Ethical Consumer </a>and <a href="https://shop.fairphone.com/en/">Fairphone</a>, who are both working with Lush to raise awareness around the sometimes shady tech supply chain. Whether it’s the dubious work ethics of invisible tech giant Foxconn &#8211; who subcontracts for the likes of Apple &#8211; or children mining cobalt in Congo, it seems high time for businesses to question the true cost of the tech they use or make.</p>
<hr /><p><em>It seems high time for businesses to question the true cost of the tech they use or make.</em><br /><a href='https://x.com/intent/tweet?url=https%3A%2F%2Ftechtrends.tech%2F%3Fp%3D7126&#038;text=It%20seems%20high%20time%20for%20businesses%20to%20question%20the%20true%20cost%20of%20the%20tech%20they%20use%20or%20make.&#038;via=techtrends_tech&#038;related=techtrends_tech' target='_blank' rel="noopener noreferrer" >Share on X</a><br /><hr />
<p><img loading="lazy" decoding="async" class="aligncenter size-large wp-image-7143" src="http://techtrends.tech/wp-content/uploads/2018/02/Tech-Trends-Lush-Summit-Digital-Rights-London-Activism-Technology-13-1200x886.jpg" alt="Tech Trends Lush Summit Digital Rights London Activism Technology" width="1140" height="842" srcset="https://techtrends.tech/wp-content/uploads/2018/02/Tech-Trends-Lush-Summit-Digital-Rights-London-Activism-Technology-13.jpg 1200w, https://techtrends.tech/wp-content/uploads/2018/02/Tech-Trends-Lush-Summit-Digital-Rights-London-Activism-Technology-13-150x111.jpg 150w, https://techtrends.tech/wp-content/uploads/2018/02/Tech-Trends-Lush-Summit-Digital-Rights-London-Activism-Technology-13-768x567.jpg 768w" sizes="auto, (max-width: 1140px) 100vw, 1140px" /></p>
<p>&nbsp;</p>
<p>So is Lush a dream company? Perhaps. Is it perfect? Of course not. However, with a reported pre-tax profit of £43.2m in FY 2015/2016 (an increase of £18.7m on 2014/15) and fingers in all the right tech pies Lush is definitely one to watch, and at Tech Trends we&#8217;ll continue to do just that.</p>
<p>&nbsp;</p>
<blockquote class="twitter-tweet">
<p dir="ltr" lang="en">What an incredible two days at the <a href="https://twitter.com/hashtag/LushSummit?src=hash&amp;ref_src=twsrc%5Etfw">#LushSummit</a>. <a href="https://t.co/Wz46OTiBBo">pic.twitter.com/Wz46OTiBBo</a></p>
<p>— LUSH UK (@LushLtd) <a href="https://twitter.com/LushLtd/status/964205797071839232?ref_src=twsrc%5Etfw">February 15, 2018</a></p></blockquote>
<blockquote><p><em>Sole Chirco is an emotional intelligence consultant and Tech Trends&#8217; <a href="http://techtrends.tech/about/">Wellness Tech Correspondent</a>. Follow her on <a href="https://www.instagram.com/solechirco/">Instagram</a> and <a href="https://twitter.com/solechirco">Twitter</a> or connect with her on <a href="https://www.linkedin.com/in/solechirco/">LinkedIn</a>. </em></p></blockquote>
<p>The post <a href="https://techtrends.tech/tech-trends/its-none-of-my-business-or-is-it/">It&#8217;s None of My Business &#8211; Or Is It?</a> appeared first on <a href="https://techtrends.tech">Tech Trends</a>.</p>
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