Tech Trends is an official media partner of VRX 2019 and our readers can get a $200 discount on their ticket price by using the code 5049TECH200
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According to one study, the extended reality (XR) market is forecast to grow to more than $209 billion in the next four years, an 800% increase from their 2018 prediction of $27 billion. Whatever the true figure, it is beyond doubt that this technology is set to revolutionize industries across the world, with more verticals than ever seeking to drive business growth by leveraging its potential benefits.

After consultation with numerous stakeholders, the VRX Conference & Expo 2019 has adopted a new format, focusing on the particular challenges of specific industries
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With a solution-driven agenda focused on enhancing the consumer experience of XR and driving its adoption, the VRX Conference & Expo 2019 will return to San Francisco, taking place December 12-13 at the Hyatt Regency San Francisco Airport Hotel. Key virtual and augmented/mixed reality stakeholders will share the visions, challenges and solutions they have encountered, discussing how XR can boost ROI, propel their business forward and engage consumers through immersive, innovative experiences. More than 600 attendees from across 10+ enterprise and consumer verticals, will join a senior speaker line-up focused on filtering through the hype around VR, AR and immersive tech. The VRX Conference & Expo 2019 speaker line-up includes senior executives from HTC Vive, ExxonMobil, DreamWorks, Paramount Pictures, HP, Survios, Nestlé, Bayer Pharma USA and others.

The VRX Conference & Expo 2019 speaker line-up includes senior executives from HTC Vive, ExxonMobil, DreamWorks, Paramount Pictures, HP, Survios, Nestlé, Bayer Pharma USA and others
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Aiming to connect established technology leaders with those just embarking on their extended reality (XR) journey through high-quality content and networking, VRX 2019 will see over 80 speakers from across more than 10 industry verticals take to the stage. Through a unique blend of interactive sessions, case studies, seminars, and live demonstrations, the VRX agenda will explore how XR can bring value to brands and customers alike, engaging consumers through immersive and innovative experiences and discuss current challenges and solutions to the uptake of XR.

VRX 2019 will see over 80 speakers from across more than 10 industry verticals take to the stage
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The agenda will cover both enterprise and consumer XR, including AEC, automotive, manufacturing, retail, healthcare, gaming, film, TV and beyond, with the underlying aim to go beyond the hype of XR to understand what are the keys to mass adoption and apply cross-industry knowledge to boost business productivity.

The full speaker list can be accessed on the VRX website. Among those confirmed to speak at VRX 2019 are Jae Lake (Lead VR Specialist, Expedia), Raj Pallapothu (mHealth Global Business Lead, Bayer Pharma US) and Shelley Peterson (Principal Investor – Augmented & Mixed Reality, Lockheed Martin), as well as:

• Fern Nibauer-Cohen, Director, Patient Engagement and Business Development, Penn Medicine
• Kyle Daughtry, Immersive Technology Design Lead, ExxonMobil
• Joel Breton, President Sixense Studios, Sixense Enterprises Inc.
• Anne Stephens, Global Vice President of Category Expansion, ABInBev

Access the full speaker list here

“Unquestionably the best conference of its kind I’ve been to. The quality of the presenters, depth of thinking, and real-world experience on hand was exceptional.”– Skip D’Amico, Global Manager, Digital Innovation, Cadillac

This year’s event focuses on customer-centricity to drive consumer and enterprise adoption. With 8 new deep-dive seminars into core market growth areas, attendees will have the chance to hear from leading end users in each of these segments and debate with like-minded individuals, on top of the usual thought-leading topics around the latest hardware, software, content and market disruptors.

The extended reality (XR) market is forecast to grow to more than $209 billion in the next four years
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After consultation with numerous stakeholders, the VRX Conference & Expo 2019 has adopted a new format, focusing on the particular challenges of specific industries, rather than solely high-level content. With detailed case studies covering industries from entertainment, energy, electronics and more, attendees from all verticals will benefit from the detail and insight on offer.

“It provided some of the best access to large clients of any event we have attended. It was easy to meet and have impactful conversations. Definitely having many follow ups as a result.” – Kyle Jackson, CEO, Talespin

VRX Conference & Expo 2019 will return to San Francisco, taking place December 12–13 at the Hyatt Regency San Francisco Airport Hotel
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This year at VRX 2019, we are focused on putting customers first to drive consumer and enterprise adoption of XR. With 8 new deep-dive seminars into core market growth areas, attendees will have the chance to hear from leading end users in each of these segments and debate with like-minded individuals, on top of the usual thought-leading topics around the latest hardware, software, content and market disruptors.

With detailed case studies covering industries from entertainment, energy, electronics and more, attendees from all verticals will benefit from the detail and insight on offer
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As the global XR industry continues its rapid expansion, the VRX Conference & Expo 2019 is dedicated to providing a forum for debating the crucial hardware and software requirements for seamless user experience, helping businesses to look ahead, build project pipelines and ultimately drive innovation.

As the global XR industry continues its rapid expansion, the VRX Conference & Expo 2019 provides a forum for debating the crucial hardware and software requirements for seamless user experience
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Tech Trends is an official media partner of VRX 2019 and our readers can get a $200 discount on their ticket price by using the code 5049TECH200

Tech Trends offers a broad range of Digital Consultancy services to guide companies, individuals and brands in effectively leveraging existing and emerging technologies in their business strategy.

Alice Bonasio is a VR and Digital Transformation Consultant and Tech Trends’ Editor in Chief. She also regularly writes for Fast Company, Ars Technica, Quartz, Wired and others. Connect with her on LinkedIn and follow @alicebonasio on Twitter.

The post Tech Trends at #VRX2019 appeared first on Tech Trends.

From The Void reportedly attracting a $20 Million investment from James Murdoch’s fund, and Sandbox VR partnering with NBC to put together an epic-looking Holodeck experience, to platforms such as Secret Location expanding globally, it seems that consumer appetite for Location-Based VR (LBVR) is, in many ways, outpacing the take-up of consumer HMDs.

Location-Based Virtual Reality (LBVR) is showing great promise as a consumer gateway to VR
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Although most VR hardware and experiences currently cost too much for the average consumer, Location-Based Virtual Reality (LBVR) is showing great promise as a consumer gateway to VR. It is becoming increasingly common, in fact, for people to be first introduced to an immersive experience through some sort of arcade or installation setup, and also for users to return to these locations for more.

It is becoming increasingly common for people to be first introduced to an immersive experience through some sort of arcade or installation setup, and also for users to return to these locations for more
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Taking advantage of the consumer technology gap, LBVR is somewhat akin to cyber cafes, providing users with a VR headset, a VR backpack PC and custom-designed space to freely experience in VR. Demonstrating the immersive potential of VR in this way is viewed as a potent means of increasing VR awareness (and therefore uptake) amongst consumers. However, applications of LBVR are also diversifying beyond entertainment, with training, education and marketing professionals amongst the many wondering what next steps to take in order the maximize the potential of this nascent and hugely promising technology.

Applications of LBVR are also diversifying beyond entertainment
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To take an in-depth look at the current state, and future, of location-based VR, VR Intelligence are hosting an exclusive webinar, The Explosion of Location-Based Virtual Reality: Now & Future. XR Consultant, Columnist and Author, Charlie Fink, will moderate the discussion alongside Joanna Popper (Global Head of Virtual Reality for Location Based Entertainment, HP), Charles Westerberg (Vice President of Business Development, Black Box VR) and Chanel Summers (Vice President of Creative Development, VRstudios, Inc.). Taking place Wednesday, August 7^th (9:00am PT/12:00pm ET/5:00pm BST), the webinar will explore what is really happening in the world of location-based VR, who is making the biggest gains and why, and what the future may hold for this industry still in its infancy.

VR Intelligence are hosting an exclusive webinar, The Explosion of Location-Based Virtual Reality: Now & Future with @VRChuckWagon @JoannaPopper @CharlieFink @VRStudiosUSA @blackbox_vr Wednesday, August 7th
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Register for this webinar to explore the following:

• Which VR games, experiences and formats are proving most popular in location-based entertainment? And why?
• LBE is undoubtedly a growing segment for VR… but what challenges are centers and content creators still facing?
• Are purpose built free-roam VR experiences or multi-game VR arcades seeing the biggest growth? And are location-based AR experiences now coming to market and making gains too?
• What does it take to make an experience stand out from the crowd and get returning customers who spread the word?
• How is location-based VR diversifying beyond entertainment into training, education, marketing and more – and what does this mean for the rise of the technology more broadly?

Register for this exclusive webinar today

Those who cannot join live will be sent the recordings once the webinar has run.

This webinar is being run in association with VR Intelligence’s upcoming VRX Conference & Expo, taking place December 12-13, 2019, at the Hyatt Regency San Francisco Airport Hotel. Expecting more than 600 senior attendees from across gaming, entertainment, healthcare, retail, automotive industries and more, VRX is the world’s premier B2B immersive tech event for those wishing to use XR to boost ROI, propel their business forward and engage consumers through immersive, innovative experiences. More information can be found on the VR Intelligence website.

Tech Trends is an official media partner of VRX 2019

Tech Trends offers a broad range of Digital Consultancy services to guide companies, individuals and brands in effectively leveraging existing and emerging technologies in their business strategy.

Alice Bonasio is a VR and Digital Transformation Consultant and Tech Trends’ Editor in Chief. She also regularly writes for Fast Company, Ars Technica, Quartz, Wired and others. Connect with her on LinkedIn and follow @alicebonasio on Twitter.

The post Exploring Location-Based VR appeared first on Tech Trends.

As with any novel and paradigm-shifting technology, the initial boom of virtual and artificial reality (VR/AR) has seen a vast array of industries attempting to leverage its benefits, from entertainment to product design, marketing to construction.

Research from ABI shows that the global enterprise VR training market is expected to grow to $6.3 billion by 2022, up from $216 million in 2018
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While some applications of XR have proved themselves less promising than others, research from ABI shows that the global enterprise VR training market is expected to grow to $6.3 billion by 2022, up from $216 million in 2018; a vast leap by any standards. Certainly, as the interconnectedness and digitization of our world increase, the skills required by future workforces will be markedly different from those before, necessarily becoming broader, more technical and quicker to evolve.

The burgeoning growth of the immersive learning sector has already thrown up several key benefits
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The burgeoning growth of the immersive learning sector has already thrown up several key benefits: with remote training possible, physical distance between experts and businesses has been all but eradicated; real-life situations can be mirrored, allowing employees to reach greater skill levels in less time; operational costs (from transportation, equipment and labor hours) can be greatly lowered; and through tracking (of behavior, eye movement or gestures), the gathering of data promises vastly enriched analytical capabilities. With such potential on the horizon, it is essential that organizations manage the process of leveraging XR technologies effectively, or risk falling behind as others take the lead.

As the interconnectedness and digitization of our world increase, the skills required by future workforces will be markedly different from those before, necessarily becoming broader, more technical and quicker to evolve
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To address these opportunities and more, VR Intelligence are hosting an exclusive webinar, ‘How VR & AR are Changing Training, Education & Worker Guidance’, taking place Wednesday, July 31^, 2019, at 9:00am PT/12:00pm ET/5:00pm BST.

With XR, real-life situations can be mirrored, allowing employees to reach greater skill levels in less time
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Moderator Amy Peck, CEO & Founder, EndeavorVR will be joined by John Cogliandro (Senior Engineer, Special Projects, Raytheon), John O’Shea (Head of VR & AR Enterprise Applications, Applied Materials), Mark Lee (Board Member, Immersive Learning Research Network and Adjunct Senior Lecturer, Charles Sturt University) and Michael Bloor (Co-Founder & CRO, iQ3Connect, Inc). The webinar will explore how companies are using XR technologies to improve training across different organizations and what impacts they are seeing on training efficiency, ROI and improved employee experiences.

VR Intelligence are hosting an exclusive webinar: How VR & AR are Changing Training, Education & Worker Guidance
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Sign up for this webinar today to explore:

• In which industries are VR & AR having the biggest impact on training and worker guidance?
• Why the changing workforce now expects better technology-led training, and how VR is enabling this
• How are education providers increasingly using immersive technologies and experiences to improve & accelerate learning?
• What benefits can be had in terms of time and cost savings, and how are companies measuring this?
• What’s the place of AR – is it best placed for training, real-time worker guidance, or both?

Register for the webinar today

The webinar will explore how companies are using XR technologies to improve training across different organizations and what impacts they are seeing on training efficiency, ROI and improved employee experiences
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Those who cannot join live will be sent the recordings once the webinar has run.

This webinar is being run in association with VR Intelligence’s VRX Conference & Expo, which takes place December 12-13, 2019, at the Hyatt Regency San Francisco Airport Hotel. Expecting more than 600 senior attendees from across gaming, entertainment, healthcare, retail, automotive industries and more, VRX is the world’s premier B2B immersive tech event for those wishing to use XR to boost ROI, propel their business forward and engage consumers through immersive, innovative experiences.

This webinar is being run in association with the VRX Conference & Expo, which takes place December 12-13, 2019 in San Francisco
Share on X

Tech Trends is an official media partner of VRX 2019

Tech Trends offers a broad range of Digital Consultancy services to guide companies, individuals and brands in effectively leveraging existing and emerging technologies in their business strategy.

Alice Bonasio is a VR and Digital Transformation Consultant and Tech Trends’ Editor in Chief. She also regularly writes for Fast Company, Ars Technica, Quartz, Wired and others. Connect with her on LinkedIn and follow @alicebonasio on Twitter.

The post Exploring Immersive Technology in Training and Education appeared first on Tech Trends.