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Product Review: Helix Cuff


I never really had a problem with traditional headphones until recently, when I started listening to music on my phone much more often (blame Amazon’s 80s radio) and dropped my handset several times by getting the cable tangled.

I never really had a problem with traditional headphones until recently Share on X


If Apple has its way, we soon won't have any choice but to use Bluetooth Share on X

So I thought it was time to give the latest generation of Bluetooth headsets a try, especially since – if Apple’s latest release is anything to go by – we soon won’t have much of a choice. Unless you want to try out this clever hack, that is*

Don't try this hilarious hack at home Share on X

Ashley Chloe is Fashion Tech start-up base in San Francisco that makes fashionable wearables, and the Helix Cuff is their first flagship product. It’s a Bluetooth headset that slots into a magnetic bracelet, providing a sleek and stylish way of carrying your headphones around. When not in use, the connecting cord wraps into a groove in the wrist cuff, while the headphones go into a little cache covered by a mirror-polished stainless steel cap and the wireless receiver slots onto the other side. It takes a few tries to get the hang of it, but once you do it’s a matter of seconds to tuck away your headset in the cuff.

The Helix Cuff is a Bluetooth headset that slots into a magnetic bracelet Share on X


“Fundamentally, the marriage of fashion and functional design to create a storage element for headphones simply didn’t exist,” said Mika Nenonen, chief designer of the Helix Cuff.


To tackle that problem, Founder and CEO Angela Pan assembled a team of top designers and engineers from Nokia, Google/Nest, and GoPro, and launched a crowdfunding campaign through Kickstaster. They raised 250% of the funding goal (over $260,000) from 2000 backers in 150 countries, and in September this year launched a consumer version of the Helix Cuff.

The Helix Cuff raised over 250% of its funding target on Kickstarter Share on X


Their award-winning design is unisex and comes in various colours and finishes (white, black and bright red with metal embellishments in 18K plated-gold, champagne gold, or silver aluminium). It retails for $199  –  or $299 for the gold-plated edition.


The Helix allows you to connect up to two devices simultaneously, so that you can, for example, listen to streaming media content on your laptop or tablet while still being able to take hands-free calls on your phone. The battery on the headset lasts around 3 hours in use, and 200 hours in standby.

You can listen to music on your laptop or tablet and switch seamlessly to taking calls on your mobile. Share on X

The headset worked brilliantly with older phones Share on X

But as cool as it is to test-drive the latest fashion wearables straight from San Francisco (yes I love my job, although it doesn’t quite make me want to dance around in the street like the protagonists of this video), what really sells this to me is the fact that my in-laws – both in their 60s and not easily impressed by gadgets – ended up “stealing” it. The headset worked really well with both their phones – which weren’t exactly the latest models – and they loved the fact that they could listen to their music, audiobooks and radio plays without being tangled in endless cables.

Their only criticism was that the cord for the headphones was a bit too short, but I explained that this was probably because it’s designed to keep the microphone relatively close to your mouth. I then reassured them that it was unlikely that microphone would be used to spy on them (but, then again…) They are most definitely not Siri users (and to be honest neither am I) but for fans of that sort of thing the Helix Cuff is voice-command enabled.

Here are some of the key features and technical specs. It does come with full instructions of course, although I flatter myself that I didn’t quite need all of those…


  • Bluetooth 4.1 powered by CSR and Qualcomm chipset.
  • Up to 30 feet working distance.
  • aptX® technology: provides CD-like high-quality stereo audio.
  • Smart multipoint connectivity: simultaneous paired with two devices, i.e. stream music from the laptop/tablet, and take calls from the smartphone. Memorize up to 8 devices at a time.
  • cVc® noise reduction technology: increase voice quality, reduce background noise.
  • Powerful speakers:
    • Frequency response: 50Hz-20kHz
    • Impedance: 16 ohms
    • Total harmonic distortion (THD): <1%
  • Battery life: up to 3 hours


*DON’T actually try this hack, it’s a prank in case you haven’t figured that one out.

Alice Bonasio is a VR Consultant and Tech Trends’ Editor in Chief. She also regularly writes for Fast Company, Ars Technica, Quartz, Wired and others. Connect with her on LinkedIn and follow @alicebonasio and @techtrends_tech on Twitter.